Monthly Archives: February 2014

How to Improve Your Sales Lead Conversion Rate

We can often focus primarily on generating leads. But what you do to convert the leads is really what is most important. Leads will just not naturally close themselves and there are clear things that you can do to drive them to closure. In this training module, we will outline very clear and practical changes that you can make to immediately improve your close rate.

 

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Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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How to Lead a Discovery Sales Meeting (Webinar Recording)

The Sales Growth Hub welcomes Mike Faherty, Founder and CEO of ProSales Connection, where he will discuss how to get the most out of sales meetings.

Getting the meeting with a prospect is only part of the battle. If you don’t know how to execute the meeting to extract the information you need in order to qualify the prospect and generate a lead, you will not be getting the most out of that extremely valuable time.

In this webinar, we will show you exactly what you need to do in your sales meetings. You will not only get better results, you will look like a rockstar in the process.

 

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Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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How to Build a Value Proposition that Generates Leads

How to Build a Value Proposition that Generates Leads

Building a value proposition can often be difficult – “What should I say that grabs the prospects attention and quickly tells them what I have to offer?”

This is tricky because there is usually so much to say. And our natural instincts usually pull us in the wrong direction leading us to talk mostly about our products and features. That is not VALUE.

This task is no longer an issue with this ebook in hand. It will provide you with a methodology that gets to the key value that you offer and than helps you to use that to build out powerful value proposition statements.

 

You may Download a FREE copy. Fill in the below form and get a download link


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Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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How to Use Content Marketing to Generate Leads

How to Use Content Marketing to Generate Leads

Marketing today is all about content. It is no longer acceptable to talk about your product and the great things that it does. Now you need to provide content around what your products do, the industry you are in, the challenges that your prospects have, and more.

In this training video, we will show you exactly how to identify what content you need to produce in order to consistently generate leads. We will also show you how to use that content to get the leads coming in as well.



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Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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The Cold Calling Equation (Preview Version)

The Cold Calling Equation – PROBLEM SOLVED

Cold calling is tough. But it does not need to be so difficult. This book will break down all of the key concepts that you need to know to not only make cold calling easier, but you will actually hate it less by being less frustrated.

You will learn:

  • How to grab the prospect’s attention
  • How to get around objections
  • How to deal with difficult gatekeepers
  • How to find prospect pain to generate more leads
  • How to effectively qualify a prospect
  • And more….

 

You may Download a FREE copy. Fill in the below form and get a download link


Your Name (required)

Your Email (required)

Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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How to Build Your Value Proposition

Building your value proposition can often seem like a daunting task. How are we going to cleanly and concisely communicate all of the great things that we have to offer?

This brief training video will show you a methodology that shows you how to get to the key value that you offer and how to easily put that together into a powerful value proposition.


Google

Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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How to Build Email Drip Campaigns

When a prospect says “No”, more often than not it is more of a “No, not right now” than a “No, I will never purchase from you”. As a result, you need a way to be able to stay fresh in the prospect’s mind so that they think of you when they need to purchase what you are selling.

Email drip campaigns are a great way to do this as they will send the prospect emails over time. Not only will they help you to get the prospect to keep you in mind, but they are also a great way for you to spoon feed the prospect information over time.

This video outlines a methodology that you can use when trying to figure out how to build your email drip campaigns.



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Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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How to Get Around Cold Call Objections Ebook

How to Get Around Cold Call Objections

You are guaranteed to face objections on just about every cold call that you make. Any of these sound familiar?

  • I am not interested.
  • Just send me some information.
  • We already use somebody for that.
  • What is this call in regards to?
  • Is this a sales call?
  • We don’t have any budget to spend.
  • I am busy right now.

Are you prepared for how to respond to those? Does your response help you to get around the objection and keep the call going?

That is exactly what this ebook will help with as it will show you how to prepare for objections and improve your ability to get around them while cold calling.

 

You may Download a FREE copy. Fill in the below form and get a download link


Your Name (required)

Your Email (required)

Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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The Do's and Don'ts of Cold Calling Ebook

The Do’s and Don’ts of Cold Calling Ebook

Whether you are in inside sales or outside sales, picking up the phone to perform some form of cold calling is simply part of the job. And regardless of your level of experience, this can often be one of the more difficult and frustrating parts of your job.

But cold calling does not have to be as difficult. In this ebook, we outline very simple to implement tactics that can not only make it easier to cold call, they will also immediately improve your results.

You may Download a FREE copy. Fill in the below form and get a download link


Your Name (required)

Your Email (required)

Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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Earn New Prospects, Convert Existing Prospects through Multi-Touch Marketing (Webinar recording)

The Sales Growth Hub welcomes Bill Corbin, Founder and CEO of Enfront Micro-Marketing, where he will show how to effectively execute multi-touch marketing.

We’re operating in a “noisy” marketplace. People are bombarded; not returning phone calls or answering emails. How can we break through the “noise barrier” to develop active prospects?

After a formal sales presentation, during the decision cycle, prospects are bombarded again… competitive pitches, on-the-job distraction, and life in general. Memory of our value is under attack. How do we maintain the contact that can convert at-risk prospects into paying customers?

In both cases, the answer may include multi-touch marketing. This webinar will discuss the concept of multi-touch marketing, will share ideas for effective execution, and will discuss pitfalls to avoid.

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About Presenter

Bill Corbin is a Hoosier, a Harvard Business School graduate and a serial entrepLinkedIn 200 x 200 Corbin Photoreneur. His initial start-up success was consumer information concept, Unified Neighbors, that morphed into Angie’s List. He describes his passion as “creative, down-to-earth uses of emerging technology,” and Enfront.com is a living example. Founded in 2009, Enfront is a SaaS communication concept providing marketing support both online and on-the-street.

Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

More Posts - Website