Daily Archives: February 10, 2014

The Do's and Don'ts of Cold Calling Ebook

The Do’s and Don’ts of Cold Calling Ebook

Whether you are in inside sales or outside sales, picking up the phone to perform some form of cold calling is simply part of the job. And regardless of your level of experience, this can often be one of the more difficult and frustrating parts of your job.

But cold calling does not have to be as difficult. In this ebook, we outline very simple to implement tactics that can not only make it easier to cold call, they will also immediately improve your results.

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Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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