Monthly Archives: February 2014

How to Ethically Steal Content (Webinar Recording)

Despite knowing that good content is perhaps the most powerful way to influence today’s internet-centric consumers, many business owners sit in front of the computer with no idea how to create content. This webinar will change all of that.

Attend this webinar and you will:
• Learn how to develop original content using what other people have written.
• Feel inspired to dig into your vast knowledge base to create content your prospects can use.
• Experience high confidence with a supply of good ideas.
• Never be stuck – trying to figure out what to write again.

THIS IS NOT PLAGIARISM!!!

No professional athlete or performer has reached success without learning from the performance of others. Creating written content is no different.

 

 

About Presenter

After decades as a sales professional in several industries, Kate now uses the power of words to professionally ghostwrite for small to mid-size companies.  Kate has always been accused of being a “word-smith” during her sales career.  She wrote articles for several blogs, state and national trade magazines, newspaper columns and has been published in five collaborative books in the Top Coaches Share series.

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Today’s internet-empowered buyers want to control the entire buying process.  With buyers enabled to control the buying process, the science of copywriting has moved from advertising and marketing into the world of all business content.  The value of good written content is easily tracked in the CRM dashboards of companies who reach out to these new buyers.  While an average writer may cost a company time and money, a highly skilled writer is a source of revenue.    The science of copywriting yields proven results as shown in digital metrics every day.

 

Kate began training as a copywriter in 2002 with a correspondence course (Yes, long before the digital age of training) offered by the American Writers & Artists, Inc.  Hands-on training from AWAI included live Boot Camps, seminars and many webinars.  Her mentors include Michael Masterson, Dan Kennedy, Lorrie Morgan Ferrero, Michael Fortin and others direct response marketers.  She uses her copywriting training to serve successful companies.  She also trains writers how to create good digital content.  You can reach out to Kate by email or telephone (936) 441-1314(936) 441-1314.

Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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The Future of Data-Driven Sales and Marketing (Webinar Recording)

The Sales Growth Hub welcomes Forest Cassidy, founder and CEO of Leadferret.com, who will discuss a very high-level strategy for how you should think about social media and use it to prepare for the future, not just capitalize on the present.

Whether you have fully bought into it or not, social media is here to stay. And throughout the social networks lies extremely valuable data. Are you capturing this data and leveraging it in your sales and marketing efforts? If you don’t know, this is one webinar you cannot afford to miss.

 

 

About Presenter

Forest Cassidy is the CEO and Co-Founder of LeadFerret.com and has built numerous Forestcompanies in the B2B data space over the past 12+ years.  In 2002 Forest helped change the industry forever when he launched ProspectDB and started compiling the earliest known B2B emails lists that could be purchased.  At that time marketers could only rent email lists, but ProspectDB pioneered this new space and remains a leader in the industry 12 years later.  Forest graduated with a degree in economics from Pepperdine University in 1998 and speaks regularly on B2B sales and marketing topics.

Forest Cassidy

Forest Cassidy is the CEO and Co-Founder of LeadFerret.com and has built numerous companies in the B2B data space over the past 12+ years. In 2002 Forest helped change the industry forever when he launched ProspectDB and started compiling the earliest known B2B emails lists that could be purchased. At that time marketers could only rent email lists, but ProspectDB pioneered this new space and remains a leader in the industry 12 years later. Forest graduated with a degree in economics from Pepperdine University in 1998 and speaks regularly on B2B sales and marketing topics.

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How to Build & Develop a Highly Productive Results-Driven Sales Team (Webinar Recording)

The Sales Growth Hub welcomes Sean Piket, founder and CEO of Sales Integrity, who will discuss how to build a highly productive sales team.

If you are the type of business executive and sales leader who would like to increase sales at a faster rate, turn around ineffective sales performance, or ramp up new sales hires at a faster rate, then you will want to attend this thought-provoking webinar. During this webinar, Sales Integrity Founder & CEO Sean Piket will provide useful tips and a framework to help you implement a scalable sales platform to achieve accelerated company growth and sales organizational success. By the end of this webinar you will learn valuable insights you can immediately apply to your business to help you build and develop a highly productive results-driven sales team.

Some of the key insights you will gain by attending this webinar include:

  • 3 Decisions You Must Make Prior to Interviewing Sales Candidates
  • 3 Absolute “Must Do’s” Prior to Hiring Sales Professionals
  • 3 Reasons Why Common Sales Professionals Struggle to Achieve their Sales & Income Goals
  • 6 Core Competencies Top Sales Achievers Apply to Consistently Outperform Common Sales Professionals
  • How to Determine Aggressive Yet Attainable Sales Metrics Each Sales Performer can Realistically Achieve
  • How to Ramp Up New Sales Hires Faster than You Currently Do
  • How to Apply the #1 Strategy for Consistently Getting More Out of Each Individual Sales Performer
  • Pulling it All Together: How to Build & Develop a Highly Productive Result-driven Sales Team at Your Company

Each webinar attendee will not only receive a copy of the presentation used during the webinar but also receive a copy of Sales Integrity’s new White Paper authored by Sean Piket with the same title as the webinar: “How to Build & Develop a Highly Productive Results-driven Sales Team”. To reserve your spot for this upcoming webinar you will want to register today!

Sean Piket has over 21 years of experience in sales, sales management, Sean Piket - Professional Photoentrepreneurship and business operations primarily at emerging-growth IT services firms ranging from start-ups to mid-market national systems integrators prior to launching Sales Integrity in 2004 as its Founder & CEO. Mr. Piket’s primary areas of expertise include creating, building and improving sales operations and improving individual selling effectiveness, efficiency and productivity through the implementation of sales coaching, sales process automation and sales recruiting services and solutions.

Sean has authored and custom-developed several sales-related methodologies including the Sales Operations Framework™, which is comprised of three other methodologies he created: the Sales Achievement Framework™, the Sales Coaching Framework™ and the Sales Management Framework™. Sean is also the founder of a Sales Coaching Enablement software platform, MyCoachSite, and an online sales coaching community, SalesCoachingLive.com, both products of Sales Integrity.


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Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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Designing Email Campaigns that Generate Leads (Webinar Recording)

The Sales Growth Hub welcomes Craig Klein, founder and CEO of SalesNexus, who will discuss how to turn lists into leads!  Whether it’s current customers, cold leads, trade association membership or acquired lists, every business needs to be able to send emails that create engagement.

In this webinar, Klein focuses on what works and what doesn’t work with email in 2014.  You’ll learn a simple 3 step system to create emails that pre-qualify leads for sales people and create engagement with your audience.

 

Speaker Bio

Craig Klein is CEO and Founder of SalesNexus.com, a leading web based customer Craig-Headshot1relationship management (CRM) and email marketing solution for sales teams.  Craig’s passion is helping businesses grow.  He believes that when businesses grow, employees, customers and families lives improve and communities thrive.  Craig’s the author of “Grow Sales with Emails” and several other popular e-books.  He is a contributor to Small Business Today Magazine and has appeared as a featured speaker at the Digital Marketer’s Email World 2013, the TEANA 2012 Conference and many other exhibitions and conferences.  Read more from Craig here.  Connect with Craig – @craigklein or on LinkedIn.

Craig Klein

Craig Klein is CEO and Founder of SalesNexus.com, a leading web based customer Craig-Headshot1relationship management (CRM) and email marketing solution for sales teams. Craig’s passion is helping businesses grow. He believes that when businesses grow, employees, customers and families lives improve and communities thrive. Craig’s the author of “Grow Sales with Emails” and several other popular e-books. He is a contributor to Small Business Today Magazine and has appeared as a featured speaker at the Digital Marketer’s Email World 2013, the TEANA 2012 Conference and many other exhibitions and conferences. Read more from Craig here. Connect with Craig – @craigklein or on LinkedIn.

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