How to Build Your Value Proposition

Building your value proposition can often seem like a daunting task. How are we going to cleanly and concisely communicate all of the great things that we have to offer?

This brief training video will show you a methodology that shows you how to get to the key value that you offer and how to easily put that together into a powerful value proposition.


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Michael Halper

Michael Halper, founder and CEO of SalesScripter and author of “The Cold Calling Equation – PROBLEM SOLVED, is an expert on how to penetrate new accounts, get meetings with executives, and generate leads. His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center.

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